达人谈判核心逻辑总结：

谈判不是一味压价，而是找到双方利益的平衡点。

实战谈判话术展示：

前情提要：前期和达人有过两轮价格谈判，达人报价已基本触底。在当前价格难以进一步压缩的情况下，谈判策略由压价转向保量，通过锁定播放量预期来确保本次合作的投资回报。

Hi XXX,

Thank you so much for sharing it.

We took a look at your content performance and noticed that your videos have achieved great results, with an average of around XX views. This is actually one of the main reasons why we reached out to you — we believe your content style and audience reach would be a great fit for our product. （先表示肯定）

Since this is a new product launch for us, we do have a strong expectation for video performance, especially in terms of reach and views. （表明核心诉求）

Regarding the $XX rate, we will do our best to get this approved on our side, and we're excited about the possibility of working together. However, considering the investment and our launch goals, we would like to confirm whether we can reach at least XX views on the collaboration video. （价格谈判空间低的情况下锁定其他诉求）

If we can align with this expectation, we believe this partnership has a great chance to move forward. （稳住期待）

We also hope this can be the beginning of a long-term partnership. If this collaboration performs well, we would love to explore more opportunities to work together in the future. （适当给出承诺）

Looking forward to hearing your thoughts, and hoping we can make this collaboration happen! （合作态度）

Best regards,

Berly
Influencer manager of XXX